The Business of Fashion Book

The Business of Fashion

  • Author : Leslie Davis Burns
  • Publisher : Fairchild Books
  • Date : 2011-08-22
  • Category : Business & Economics
  • Pages : 640
  • ISBN : 1609011104

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Revised to keep up with the quickly evolving landscape of the fashion industry, the fourth edition of this authoritative text offers updated information on the design, manufacturing, marketing, and distribution of fashion products within a global context. Research-based content provides insight on the organization and operation of textiles, apparel, accessories, and home fashion companies, as well as the effect of technological, organizational, and global changes on every area of the business.

The Anatomy of Fashion Book

The Anatomy of Fashion

  • Author : Colin McDowell
  • Publisher : Phaidon Press
  • Date : 2013-09-30
  • Category : Art
  • Pages : 272
  • ISBN : 0714849472

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Why do we dress the way we do? How has fashion changed and evolved over the centuries? How did the 3-piece suit come about? Why have hemlines risen and fallen over time? In The Anatomy of Fashion, respected fashion commentator Colin McDowell goes beyond standard fashion histories and narrative surveys to answer these questions and many more. The book's unique structure takes the reader from head to toe in sections such as `The Body Unclothed,? `Materials and Texture,? `Head to Waist,? `Hips to Feet,? `Looks and Themes in Dress,? and more. Visually rich, with over 500 photographs, illustrations, paintings, and film stills, the book includes work by designers and labels such as Ralph Lauren, Chanel, Yves Saint Laurent, Alexander McQueen, Versace, Carhartt, Diesel and more. The book's dynamic structure and layout are equally suited for browsing and for serious reference, but The Anatomy of Fashion is not simply a picture book. It is a sourcebook by one of the world's leading fashion scholars that seeks nothing less than a thorough analysis of the roots of every aspect of fashion today.

The Business of Fashion Modeling Book

The Business of Fashion Modeling

  • Author : Tondaleya Shamley
  • Publisher :
  • Date :
  • Category :
  • Pages :
  • ISBN : 9780557673322

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Fashion Entrepreneurship Book

Fashion Entrepreneurship

  • Author : Neri Karra
  • Publisher : Routledge
  • Date : 2021-11-29
  • Category : Business & Economics
  • Pages : 256
  • ISBN : 9781315458755

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Fashion generates over a trillion dollars in sales annually and has the priceless ability to beguile its customers around the world. Fashion Entrepreneurship: The Creation of the Global Fashion Business provides the first authoritative history of the global fashion industry, from its emergence to the present day, with a focus on the entrepreneurs at the nucleus of many of the world’s influential brands. It shows how successive generations of entrepreneurs built and developed their brands, democratizing access to fashion brands throughout the world. This book analyzes the careers of the greatest fashion entrepreneurs from the nineteenth century onward, including such legendary names as Charles Worth, Coco Chanel, Christian Dior, Yves Saint Laurent, and Giorgio Armani. It shows how this distinct form of entrepreneurship has arisen and what lessons new entrepreneurs can learn from the past to create thriving fashion businesses in today’s rapidly changing modern world. Filled with fascinating stories from the world of fashion, as well as detailed business analysis and practical advice for people looking to create successful brands, Fashion Entrepreneurship is an essential read for students of fashion and entrepreneurship, and anyone looking to understand, and succeed in, this most glamorous of industries.

The Super Fashion Designer Book

The Super Fashion Designer

  • Author : Fashionary International Limited
  • Publisher :
  • Date : 2018-01-25
  • Category :
  • Pages :
  • ISBN : 9887710970

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The Super Fashion Designer is a visual guide of business practicing in the fashion industry. It applies beautiful graphic illustration to transform the complex theory into interesting read. The book provides a better understanding of the real world of fashion, from how to predict fabric usage to reading customers' body language, this book provide insights and knowledges for anyone who are in the fashion industry.

The End of Fashion Book
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The End of Fashion

  • Author : Teri Agins
  • Publisher : Harper Collins
  • Date : 2010-10-12
  • Category : Business & Economics
  • Pages : 352
  • ISBN : 9780062037503

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A solid, hard-hitting, and uncompromising journalistic look at the fashion industry. The time when "fashion" was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely explores this seminal change, laying bare all aspects of the fashion industry from manufacturing, retailing, anmd licensing to image making and financing. Here as well are fascinating insider vignettes that show Donna Karan fighting with financiers,the rivalry between Ralph Lauren and Tommy Hilfiger, and the commitment to haute conture that sent Isaac Mizrahi's business spiraling.

The Fashion Business Book

The Fashion Business

  • Author : Dario Golizia
  • Publisher : Routledge
  • Date : 2021-07-19
  • Category : Business & Economics
  • Pages : 238
  • ISBN : 9781000408904

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This book provides a clear understanding of the different business strategies and models across all markets of the fashion industry. Providing a holistic and practical approach to strategic fashion management and marketing, the book covers brand image, supply chain, communication, price point and social media. Based on examples from international organisations – including Off-White, Nike and Zara, as well as leading luxury brands – the author identifies 13 core market sectors and explores the strategies applied in each: from creativity to their supply chain and sustainability, from segmentation strategy to brand policies and from pricing to distribution. Each chapter includes features to aid student learning, including interviews with a wide range of experts from across the industry as well as student activities and reflection points. Theoretically grounded yet practical in its approach, this is important reading for advanced undergraduate and postgraduate students of Strategic Fashion Management, Fashion Marketing and Communications, Fashion Merchandising and Luxury Fashion.

How to Start a Home based Fashion Design Business Book

How to Start a Home based Fashion Design Business

  • Author : Angela Wolf
  • Publisher : Rowman & Littlefield
  • Date : 2012-12-04
  • Category : Business & Economics
  • Pages : 240
  • ISBN : 9780762792610

How to Start a Home based Fashion Design Business in PDF, EPUB, Tuebl, Mobi and Kindle:

This book will be a priceless resource for those considering adventuring into the fashion industry, yet not knowing how or where to start. Comprised of detailed information, How to Start a Home-based Fashion Design Business will be a guide for the aspiring designer to plan and execute a successful home based business. This material will not only provide a fashion realm, but will show how to create additional revenue streams in the sewing field. This book will be the "one stop shop" for the small designer.

The Business of Fashion Book

The Business of Fashion

  • Author : Leslie Davis Burns
  • Publisher : Bloomsbury Publishing USA
  • Date : 2016-09-08
  • Category : Business & Economics
  • Pages : 384
  • ISBN : 9781501315213

The Business of Fashion in PDF, EPUB, Tuebl, Mobi and Kindle:

Research-based content provides insight on the organization and operation of textiles, apparel, accesories and home fahion companies, as well as the effect of technological, organizational and global changes on every area of the business.

Marketing Fashion Footwear Book

Marketing Fashion Footwear

  • Author : Tamsin McLaren
  • Publisher : Bloomsbury Publishing
  • Date : 2020-11-05
  • Category : Business & Economics
  • Pages : 208
  • ISBN : 9781474262958

Marketing Fashion Footwear in PDF, EPUB, Tuebl, Mobi and Kindle:

Marketing Fashion Footwear addresses the strategic issues surrounding the marketing and distribution of footwear, including brand identity, consumer behavior, production and manufacturing, and the impact of globalization and regional trends. Detailed case studies explore the evolving retail and e-tail landscape while industry perspective interviews focus on the issues faced by designers, brands and retailers. You'll also learn the critical success factors for brand longevity, the scope of marketing communications, and the channels used to reach key opinion leaders and consumers. Beautifully illustrated with examples from some of the world's most influential footwear designers and retailers, this is the ultimate guide to a multi-billion dollar industry. Featured contributors: Margaret Briffa, Briffa Marc Debieux, Cheaney & Sons Jason Fulton, This Memento Marc Goodman, Giancarlo Ricci Simon Jobson, Dr. Martens Tracey Neuls Tricia Salcido, Soft Star Shoes John Saunders, British Footwear Association Joanne Stoker Mary Stuart, mo Brog

Fixing Fashion Book

Fixing Fashion

  • Author : Michael Lavergne
  • Publisher : New Society Publishers
  • Date : 2015-09-19
  • Category : Business & Economics
  • Pages : 256
  • ISBN : 9781550925951

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"The legacy of Rana Plaza is increased consumer awareness of the global apparel industry's serious environmental and human rights challenges. Fixing Fashion exposes the worst of the excesses, while simultaneously celebrating the entrepreneurs and stakeholders driving meaningful change. Written by an industry insider, this compelling manifesto challenges each of us to take responsibility for the hidden cost of our clothes."--

The History of Fashion Journalism Book

The History of Fashion Journalism

  • Author : Kate Nelson Best
  • Publisher : Bloomsbury Publishing
  • Date : 2017-02-09
  • Category : Language Arts & Disciplines
  • Pages : 304
  • ISBN : 9781474285179

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The History of Fashion Journalism is a uniquely comprehensive study of the development of the industry from its origins to the present day, and including professionals' such as Dylan Jones's vision of the future. Covering everything from early tailor's catalogues through to contemporary publications such as LOVE, together with blogs such as StyleBubble, and countries from France through to the United States, The History of Fashion Journalism explores the origins and influence of such well-known magazines as Nova, Vogue and Glamour. Combining an overview of the key moments in fashion journalism history with close textual analysis, Kate Nelson Best brings to life the evolving face of the fashion media and its relationship with the fashion industry, national politics, consumer culture and gender. This accessible and highly engaging book will be an invaluable resource not only for fashion studies students but also for those in media studies and cultural studies.

The Sustainable Fashion Quest Book

The Sustainable Fashion Quest

  • Author : Nikolay Anguelov
  • Publisher : CRC Press
  • Date : 2021-06-27
  • Category : Business & Economics
  • Pages : 186
  • ISBN : 9781000400090

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When thinking about lowering or changing consumption to lower carbon footprints, the obvious offenders come easily to mind: petroleum and petroleum products, paper and plastic, even food, but not clothes. When people evaluate ways to lower their personal carbon footprint by changing purchasing habits, they are bombarded with information to avoid petroleum and petroleum products, plastics, paper, even food, but not clothes. Most consumers do not think of clothes as a source of environmental damage. Yet, clothes are made with petroleum products through chemically-laden industrial processes that generate significant pollution. The fashion industry is among the largest organic water polluters in the world, accounting for significant greenhouse gas emissions and generating massive amounts of waste as a function of the frequent discarding of used clothing. In the Dirty Side of the Garment Industry: Fast Fashion and Its Negative Impact on Environment and Society, author Nikolay Anguelov exposed the ecological damage from the fast-fashion business model. In this book, The Sustainable Fashion Quest: Innovations in Business and Policy, the author takes this one step further by focusing on solutions. This book uses the familiar (yet complex) industry of fashion as a lens to examine how business pressures and national and international policies can have both positive and negative social and ecological impacts. It provides an analysis of extant and emerging policies to address the divergence in the ongoing quest to maximize economic development and minimize the social costs of the industrialization process. It also examines emerging technologies and innovative business models that have the potential to revolutionize how fashion is perceived, manufactured, and consumed. This book begins with an introductory letter that outlines the social and environmental issues facing the fashion industry, as well as emphasizing the seriousness and urgency of addressing them. Each chapter then

Fashion Illustration by Fashion Designers Book
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Fashion Illustration by Fashion Designers

  • Author : Laird Borrelli
  • Publisher : Chronicle Books Llc
  • Date : 2008-03-05
  • Category : Design
  • Pages : 192
  • ISBN : UCSD:31822034611590

Fashion Illustration by Fashion Designers in PDF, EPUB, Tuebl, Mobi and Kindle:

"In the increasingly hip and cutting-edge field of illustration, there is no trend hotter than fashion illustration, and this book is the ultimate in fashion illustration: 280 sketches by a galaxy of international fashion designers."